The Intricate Dance of our Respiratory System,

!Every Business is a Sigmoid Curve.png

The life-cycle of a business is akin to that of a Sigmoid Curve.

When a Business is at the beginning of it's lifecycle, it only has till it runs out of money. Before the Business is profitable, it's essentially in a nose-dive downwards. Once the Business clicks, it begins to earn money and the curve moves upwards. This is only until the inevitable repeats, and they enter another nose-dive period.

The key to running a successful business is to capitalize upon these curves. Before the Business reaches the Apex of its current phase, it's integral that they innovate and come out with new products to gain traction in the market again. This puts them on an upward trajectory again - Increasing the longevity of the Business, and bringing in more profits.

It's important that we keep this cycle in mind, and analyze our business often to realize where we are in its lifetime.

Case Studies: #

Adoption of Principle: #

• They don't want to develop new products because they believe it'll take away from their current business
• Nokia developed the Touch Screen, but they hesitated in the same manner. Their hesitation to capitlize over their innovation, and rather lie on their laurels signified the end of Mobile-Developed with Nokia as a torch-bearer.
• Kodak developed Digital Photography in 1986, they believed it would take away from their Film business.
• Gilette says that their goal is to put themselves out of business every two-three years, before their competitors do.

Refer: #

• (Brian Tracy on Leadership - Nordic Business Forum 2012)

https://discord.com/channels/@me/883369674270720040/1078264676028260433
Originally Dated Personal/Journal/February 23, 2023.
Re-written Personal/Journal/June 02, 2023.